Category: Market research

How To Price Your Services

When one starts a business, pricing the services can feel like a nightmare decision. How much is too much? Or too little? And how can we stand out in a saturated market? From my experience working with small businesses in the UK, people tend to feel pricing is a reflection of: All of these can […]

How To Get Your Business Noticed On TikTok

One of the most common questions I an asked is ” Catherine, how do I get my business noticed on TikTok?”. Well, it’s about time I wrote a blog for all you lovely biz brains. Understand your audience When any business owner asks me about a platform I always say the same thing; how does […]

5 Reasons Why You Shouldn’t Fear a Saturated Market

In the world of business, a saturated market is often viewed as a red flag. Many entrepreneurs and aspiring business owners shy away from entering such markets, fearing intense competition and a lack of growth opportunities. However, it’s essential to recognize that a saturated market isn’t necessarily a dead end. In fact, it can present […]