Category: Kent

How To Increase Engagement On Social Media

Welcome to another instalment of The Online Presence Specialist blog. Today we’re looking at how to increase engagement on social media and avoid common mistakes in social media for business. What is high quality content? A lot of people assume that high quality content means “professional video” or hiring a photographer. It doesn’t. Sure, the […]

Red Flags To Look For In Digital Marketing Companies

In my line of work, approximately 40-60% of clients come from a “negative experience” with other digital marketing companies. Thankfully these people know that one bad apple doesn’t represent all of us. For this month’s blog, I thought I’d share with you some of their bad experiences (and some of the red flags I have […]

6 Ways Improve Your Website In 15 Minutes

Improving your website can be a straightforward process. These are some of the easiest ways to make a big difference to your site in 15 minutes. Easy peasy, lemon squeezy. 6. Get mobile friendly Most website building tools accommodate mobile friendly features – but it’s not an automatic process. Whether you have a Wix, WordPress, […]

Buyer Personality Types

Who exactly are you selling to? Lot of businesses haven’t really analysed their demographics in detail. Buyer personality types play a pivotal role in shaping market trends and influencing business strategies. They buy things differently, which will inevitably change your strategy on marketing, design and point of sale behaviour. Understanding the different types of buyer […]

11 Essential Ways to Stay Safe Online

    The internet has become an integral part of our lives, connecting us to a world of information, entertainment, and opportunities. However, it’s crucial to prioritize online safety to protect ourselves from various threats such as cybercrime, identity theft, and privacy breaches. In this blog, we will explore 11 essential ways to stay safe […]

4 Easy Ways To Attract Customers Online

Welcome to the rural business blog with me, Catherine Jarvis Clothier the Online Presence Specialist. This month, I’m looking at 4 easy ways to attract more customers and attention online. 4. What do you really want? The first thing I ask any rural business I am working with is “what do you want?” More often […]

5 Biggest “Farm Shop” Mistakes (and how you can avoid them).

Welcome to the “5 Biggest Farm Shop Mistakes” from the rural business blog with me, Catherine Jarvis Clothier (The Online Presence Specialist). This month we’ll be looking at the 5 biggest “farm shop” mistakes I see on my travels as a rural business consultant. Better yet, you’ll get a chance to avoid ever making these […]

Online Presence Types & What They Say About Your Business

Welcome to another edition of the rural business blog with me, Catherine Jarvis Clothier. This month we’ll be delving into What Your Online Presence Says About Your Business and how it impacts your success. We all have an online presence We all have an online presence of some kind – this can either attract or […]